Friday, March 27, 2009

Fashion Finds a New and Bigger Role in India

For this weeks' blog I decided to read an article on www.nytimes.com about how the fashion industry is developing in India. This is very interesting to me because my best friend is Indian and I've learned a lot about the culture and the country. I also like to see how fashion is doing in developing countries.

I was surprised to see that there are three separate fashion weeks in India: Wills Fashion Week, Delhi fashion week and Lakme fashion week. I think that India will soon become a major destination as far as fashion is considered. They know how to mix traditional and modern looks and they are starting to appeal more toward the masses, as opposed to just the elite few. It was disappointing, however, to see that only a handful of these designer labels are sold abroad. I would love to be able to see firsthand how high fashion is in India and the limited exposure it gets is a let down.

There are still the major Indian designers, but many are making their way into the fashion industry and have promising futures in design.

No comments:

Post a Comment